Susana Cristina Lima da Costa e Silva
AuthID: R-000-GVC
111
TITLE: Estratégias de marketing no processo de internacionalização de franquias brasileiras
AUTHORS: Camargo, MAAP; Rocha, TV; Silva, SC;
PUBLISHED: 2016, SOURCE: Revista Brasileira de Gestao de Negocios, VOLUME: 18, ISSUE: 62
AUTHORS: Camargo, MAAP; Rocha, TV; Silva, SC;
PUBLISHED: 2016, SOURCE: Revista Brasileira de Gestao de Negocios, VOLUME: 18, ISSUE: 62
INDEXED IN:
Scopus

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ORCID

112
TITLE: Marketing strategies in the internationalization process of Brazilian franchises
AUTHORS: Camargo, MAAP; Rocha, TV; Silva, SCE;
PUBLISHED: 2016, SOURCE: RBGN-REVISTA BRASILEIRA DE GESTAO DE NEGOCIOS, VOLUME: 18, ISSUE: 62
AUTHORS: Camargo, MAAP; Rocha, TV; Silva, SCE;
PUBLISHED: 2016, SOURCE: RBGN-REVISTA BRASILEIRA DE GESTAO DE NEGOCIOS, VOLUME: 18, ISSUE: 62
113
TITLE: Understanding Portuguese Young Consumers' Intention to use Mobile Commerce
AUTHORS: Susana C E Costa e Silva; Carla Carvalho Martins;
PUBLISHED: 2016, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 4, ISSUE: 7
AUTHORS: Susana C E Costa e Silva; Carla Carvalho Martins;
PUBLISHED: 2016, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 4, ISSUE: 7
INDEXED IN:
WOS

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114
TITLE: JAC motors-how a Chinese car manufacturer successfully approached the Brazilian market
AUTHORS: Susana Costa E Silva;
PUBLISHED: 2016, SOURCE: Progress in International Business Research, VOLUME: 11
AUTHORS: Susana Costa E Silva;
PUBLISHED: 2016, SOURCE: Progress in International Business Research, VOLUME: 11
115
TITLE: Understanding Changes on the Country-of-origin Effect of Portugal
AUTHORS: Susana Costa e Silva; Lucénio Saraiva;
PUBLISHED: 2016, SOURCE: Studia Universitatis Babe-Bolyai Oeconomica, VOLUME: 61, ISSUE: 3
AUTHORS: Susana Costa e Silva; Lucénio Saraiva;
PUBLISHED: 2016, SOURCE: Studia Universitatis Babe-Bolyai Oeconomica, VOLUME: 61, ISSUE: 3
116
TITLE: E-commerce as an entry mode in foreign markets: A systemic approach to the assessment of opportunities [O comércio eletrónico como modo de entrada em mercados internacionais: Uma abordagem sistémica à avaliação de oportunidades]
AUTHORS: De Andrade, AMV; Costa E Silva, S; Rebeca, GP;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies, CISTI 2015 in 2015 10th Iberian Conference on Information Systems and Technologies, CISTI 2015
AUTHORS: De Andrade, AMV; Costa E Silva, S; Rebeca, GP;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies, CISTI 2015 in 2015 10th Iberian Conference on Information Systems and Technologies, CISTI 2015
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Scopus

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117
TITLE: E-commerce as an entry mode in foreign markets A systemic approach to the assessment of opportunities.
AUTHORS: Antonio Manuel V Valente de Andrade; Susana C E Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies (CISTI) in PROCEEDINGS OF THE 2015 10TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI 2015)
AUTHORS: Antonio Manuel V Valente de Andrade; Susana C E Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies (CISTI) in PROCEEDINGS OF THE 2015 10TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI 2015)
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WOS

118
TITLE: E-commerce as an entry mode in foreign markets: A systemic approach to the assessment of opportunities
AUTHORS: Antonio Manuel Valente de Andrade; Susana Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 2015 10th Iberian Conference on Information Systems and Technologies (CISTI)
AUTHORS: Antonio Manuel Valente de Andrade; Susana Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 2015 10th Iberian Conference on Information Systems and Technologies (CISTI)
119
TITLE: E-commerce as an entry mode in foreign markets A systemic approach to the assessment of opportunities.
AUTHORS: Antonio Manuel V Valente de Andrade; Susana C E Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies (CISTI) in 2015 10TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI)
AUTHORS: Antonio Manuel V Valente de Andrade; Susana C E Costa e Silva; Goncalo Pereira Rebeca;
PUBLISHED: 2015, SOURCE: 10th Iberian Conference on Information Systems and Technologies (CISTI) in 2015 10TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI)
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120
TITLE: Suggestions for international research using electronic surveys
AUTHORS: Susana Costa e Silva; Paulo Duarte;
PUBLISHED: 2014, SOURCE: The Marketing Review, VOLUME: 14, ISSUE: 3
AUTHORS: Susana Costa e Silva; Paulo Duarte;
PUBLISHED: 2014, SOURCE: The Marketing Review, VOLUME: 14, ISSUE: 3