Sandra Maria Correia Loureiro
AuthID: R-000-PH7
121
TITLE: A consumer engagement systematic review: synthesis and research agenda
AUTHORS: Bilro, RG; Loureiro, SMC;
PUBLISHED: 2020, SOURCE: Spanish Journal of Marketing - ESIC, VOLUME: 24, ISSUE: 3
AUTHORS: Bilro, RG; Loureiro, SMC;
PUBLISHED: 2020, SOURCE: Spanish Journal of Marketing - ESIC, VOLUME: 24, ISSUE: 3
122
TITLE: Foreword
AUTHORS: Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Building Consumer-Brand Relationship in Luxury Brand Management
AUTHORS: Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Building Consumer-Brand Relationship in Luxury Brand Management
INDEXED IN: 
Scopus
Scopus123
TITLE: Be or Not Be Online Engaged. Exploring the Flow From Stimuli to e-WOM on Online Retail Consumers
AUTHORS: Sandra Maria Correia Loureiro; Ricardo Godinho Bilro;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
AUTHORS: Sandra Maria Correia Loureiro; Ricardo Godinho Bilro;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
124
TITLE: Unraveling E-WOM Patterns Using Text Mining and Sentiment Analysis
AUTHORS: João Guerreiro; Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
AUTHORS: João Guerreiro; Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
125
TITLE: When Consumers' Complaints Fall Into Public Domain. Negative e-WOM on Social Media
AUTHORS: Daniela Langaro; Sandra Maria Correia Loureiro; André Soares;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
AUTHORS: Daniela Langaro; Sandra Maria Correia Loureiro; André Soares;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
126
TITLE: Communication Tools in the Customer's Journey. Application to the Tourism Sector
AUTHORS: Mónica M Ferreira; Sandra Maria Correia Loureiro; Helia Gonçalves Pereira;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
AUTHORS: Mónica M Ferreira; Sandra Maria Correia Loureiro; Helia Gonçalves Pereira;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Exploring the Power of Electronic Word-of-Mouth in the Services Industry
127
TITLE: Beyond Virtual and Augmented Reality. AI-Assisted Mixed Reality and Its Impacts on Society
AUTHORS: Arnold Japutra; Ricardo Godinho Bilro; Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics - Managerial Challenges and Social Impacts of Virtual and Augmented Reality
AUTHORS: Arnold Japutra; Ricardo Godinho Bilro; Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics - Managerial Challenges and Social Impacts of Virtual and Augmented Reality
128
TITLE: Incorporating VR, AR, and Related Technologies in the Tourism Industry. State of the Art
AUTHORS: Sandra Maria Correia Loureiro; Eduardo Moraes Sarmento; João Ferreira do Rosário;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics - Managerial Challenges and Social Impacts of Virtual and Augmented Reality
AUTHORS: Sandra Maria Correia Loureiro; Eduardo Moraes Sarmento; João Ferreira do Rosário;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics - Managerial Challenges and Social Impacts of Virtual and Augmented Reality
129
TITLE: Exploring the Power of Electronic Word-of-Mouth in the Services Industry
AUTHORS: Sandra Maria Correia Loureiro; Hans Ruediger Kaufmann;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services
AUTHORS: Sandra Maria Correia Loureiro; Hans Ruediger Kaufmann;
PUBLISHED: 2020, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services
130
TITLE: Managerial Challenges and Social Impacts of Virtual and Augmented Reality
AUTHORS: Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics
AUTHORS: Sandra Maria Correia Loureiro;
PUBLISHED: 2020, SOURCE: Advances in Computational Intelligence and Robotics
