Gisela Marques Pereira Gonçalves
AuthID: R-000-5JF
1
TITLE: Nuevos enfoques de comunicación en las redes sociales de balnearios: un análisis de sentimiento de los comentarios - New communication approaches in thermal spa social media: A sentiment analysis of comments Full Text
AUTHORS: Vera Antunes; Gisela Gonçalves; Cristina Estevão;
PUBLISHED: 2024, SOURCE: Revista de Estudios Empresariales. Segunda Época
AUTHORS: Vera Antunes; Gisela Gonçalves; Cristina Estevão;
PUBLISHED: 2024, SOURCE: Revista de Estudios Empresariales. Segunda Época
2
TITLE: NEWCOMMUNICATIONAPPROACHESIN THERMAL SPA SOCIAL MEDIA: A SENTIMENT ANALYSIS OF COMMENTS
AUTHORS: Antunes, Vera; Goncalves, Gisela; Estevao, Cristina;
PUBLISHED: 2024, SOURCE: REVISTA DE ESTUDIOS EMPRESARIALES-SEGUNDA EPOCA, ISSUE: 2
AUTHORS: Antunes, Vera; Goncalves, Gisela; Estevao, Cristina;
PUBLISHED: 2024, SOURCE: REVISTA DE ESTUDIOS EMPRESARIALES-SEGUNDA EPOCA, ISSUE: 2
INDEXED IN: 
WOS
WOS3
TITLE: Comunicación de riesgo y emergencias: análisis de estrategias y discursos en la era digital
AUTHORS: Mª Luisa Sánchez Calero; Gisela Gonçalves;
PUBLISHED: 2023, SOURCE: Estudios Sobre el Mensaje Periodistico, VOLUME: 29, ISSUE: 2
AUTHORS: Mª Luisa Sánchez Calero; Gisela Gonçalves;
PUBLISHED: 2023, SOURCE: Estudios Sobre el Mensaje Periodistico, VOLUME: 29, ISSUE: 2
4
TITLE: Perspectives for communication in social media: The case of thermal spas
AUTHORS: Vera Antunes; Gisela Gonçalves; Cristina Estevão;
PUBLISHED: 2023, SOURCE: Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
AUTHORS: Vera Antunes; Gisela Gonçalves; Cristina Estevão;
PUBLISHED: 2023, SOURCE: Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
5
TITLE: Brand awareness: a proposal for the Intermunicipal Community of Beiras and Serra da Estrela
AUTHORS: Noronha, Mateus; Goncalves, Gisela;
PUBLISHED: 2023, SOURCE: REVISTA INTERNACIONAL DE RELACIONES PUBLICAS, VOLUME: 13, ISSUE: 25
AUTHORS: Noronha, Mateus; Goncalves, Gisela;
PUBLISHED: 2023, SOURCE: REVISTA INTERNACIONAL DE RELACIONES PUBLICAS, VOLUME: 13, ISSUE: 25
INDEXED IN: WOS
WOS6
TITLE: Notoriedad de marca: una propuesta para la Comunidad Intermunicipal de Beiras y Serra da Estrela
AUTHORS: Mateus Silva Noronha; Gisela Gonçalves;
PUBLISHED: 2023, SOURCE: Revista Internacional de Relaciones Públicas, VOLUME: 13, ISSUE: 25
AUTHORS: Mateus Silva Noronha; Gisela Gonçalves;
PUBLISHED: 2023, SOURCE: Revista Internacional de Relaciones Públicas, VOLUME: 13, ISSUE: 25
7
TITLE: The normative imperative: Sociopolitical challenges of strategic and organizational communication
AUTHORS: Evandro Oliveira; Gisela Gonçalves;
PUBLISHED: 2023
AUTHORS: Evandro Oliveira; Gisela Gonçalves;
PUBLISHED: 2023
INDEXED IN: 
Handle
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ORCID
ORCID8
TITLE: Social Media Usage Patterns and Motivations in Tourism Companies: An Outlook
AUTHORS: Agostinho, Vasco; Estevao, Cristina; Duarte, Paulo; Goncalves, Gisela;
PUBLISHED: 2022, SOURCE: International Conference on Marketing and Technologies (ICMarkTech) in MARKETING AND SMART TECHNOLOGIES, VOL 1, VOLUME: 279
AUTHORS: Agostinho, Vasco; Estevao, Cristina; Duarte, Paulo; Goncalves, Gisela;
PUBLISHED: 2022, SOURCE: International Conference on Marketing and Technologies (ICMarkTech) in MARKETING AND SMART TECHNOLOGIES, VOL 1, VOLUME: 279
9
TITLE: A theoretical reflection on thermalism and communication: future perspectives in times of crisis
AUTHORS: Antunes, Vera; Goncalves, Gisela; Estevao, Cristina;
PUBLISHED: 2022, SOURCE: JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS, VOLUME: 6, ISSUE: 4
AUTHORS: Antunes, Vera; Goncalves, Gisela; Estevao, Cristina;
PUBLISHED: 2022, SOURCE: JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS, VOLUME: 6, ISSUE: 4
10
TITLE: Press office work: information management or manipulation? The perception of the Portuguese journalists
AUTHORS: Figueiredo, Teresa; Goncalves, Gisela;
PUBLISHED: 2022, SOURCE: REVISTA INTERNACIONAL DE RELACIONES PUBLICAS, VOLUME: 12, ISSUE: 23
AUTHORS: Figueiredo, Teresa; Goncalves, Gisela;
PUBLISHED: 2022, SOURCE: REVISTA INTERNACIONAL DE RELACIONES PUBLICAS, VOLUME: 12, ISSUE: 23
INDEXED IN: WOS
WOS