Rui Manuel Nunes Cruz
AuthID: R-002-1F7
11
TITLE: Data science applied to marketing: A literature review
AUTHORS: ROSÁRIO, A; MONIZ, LB; CRUZ, R;
PUBLISHED: 2021, SOURCE: Journal of Information Science and Engineering, VOLUME: 37, ISSUE: 5
AUTHORS: ROSÁRIO, A; MONIZ, LB; CRUZ, R;
PUBLISHED: 2021, SOURCE: Journal of Information Science and Engineering, VOLUME: 37, ISSUE: 5
INDEXED IN: 
Scopus
Scopus IN MY: 
ORCID
ORCID12
TITLE: Big data analytics: A new competitive advantage
AUTHORS: Albérico Travassos Rosário; Filipa Fernandes Vilaça; Ricardo Gomes Raimundo; Rui Nunes Cruz;
PUBLISHED: 2021, SOURCE: Top 10 Challenges of Big Data Analytics
AUTHORS: Albérico Travassos Rosário; Filipa Fernandes Vilaça; Ricardo Gomes Raimundo; Rui Nunes Cruz;
PUBLISHED: 2021, SOURCE: Top 10 Challenges of Big Data Analytics
INDEXED IN: Scopus
Scopus IN MY: ORCID
ORCID13
TITLE: The factors that influence the acceptance and adoption of mobile marketing by university students
AUTHORS: Rui Manuel Nunes Cruz; Alb rico Travassos Ros rio; Gabriela Rio;
PUBLISHED: 2021, SOURCE: International Journal of Business and Systems Research, VOLUME: 15, ISSUE: 4
AUTHORS: Rui Manuel Nunes Cruz; Alb rico Travassos Ros rio; Gabriela Rio;
PUBLISHED: 2021, SOURCE: International Journal of Business and Systems Research, VOLUME: 15, ISSUE: 4
14
TITLE: The Impact of Digital Technologies on Marketing and Communication in the Tourism Industry
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2021, SOURCE: Advances in Hospitality, Tourism, and the Services Industry - Impact of New Media in Tourism
AUTHORS: Albérico Travassos Rosário; Ricardo Gomes Raimundo; Rui Cruz;
PUBLISHED: 2021, SOURCE: Advances in Hospitality, Tourism, and the Services Industry - Impact of New Media in Tourism
15
TITLE: O IMPACTO DO MARKETING INTERNO NA COMPATIBILIDADE DE OBJETIVOS INTERDEPARTAMENTAIS E NA SATISFAÇÃO DO CLIENTE NUMA AGÊNCIA DE PUBLICIDADE
AUTHORS: Albérico Rosário; Rui Nunes Cruz; Beatriz Elias;
PUBLISHED: 2021, SOURCE: Egitania Sciencia, VOLUME: 1, ISSUE: 28
AUTHORS: Albérico Rosário; Rui Nunes Cruz; Beatriz Elias;
PUBLISHED: 2021, SOURCE: Egitania Sciencia, VOLUME: 1, ISSUE: 28
16
TITLE: The factors that influence the acceptance and adoption of mobile marketing by university students
AUTHORS: Gabriela Rio; Albérico Rosário; Rui Cruz;
PUBLISHED: 2021, SOURCE: International Journal of Business and Systems Research, VOLUME: 15, ISSUE: 4
AUTHORS: Gabriela Rio; Albérico Rosário; Rui Cruz;
PUBLISHED: 2021, SOURCE: International Journal of Business and Systems Research, VOLUME: 15, ISSUE: 4
17
TITLE: Determinants of nascent entrepreneurship development
AUTHORS: Albérico Travassos Rosário; Filipa Fernandes; Ricardo Gomes Raimundo; Rui Nunes Cruz;
PUBLISHED: 2020, SOURCE: Handbook of Research on Nascent Entrepreneurship and Creating New Ventures
AUTHORS: Albérico Travassos Rosário; Filipa Fernandes; Ricardo Gomes Raimundo; Rui Nunes Cruz;
PUBLISHED: 2020, SOURCE: Handbook of Research on Nascent Entrepreneurship and Creating New Ventures
18
TITLE: Creating knowledge and entrepreneurial capacity for HE students with digital education methodologies: Differences in the perceptions of students and entrepreneurs Full Text
AUTHORS: Maria Jose Sousa ; Manuel Carmo; Ana Cristina Goncalves; Rui Cruz; Jorge Miguel Martins;
PUBLISHED: 2019, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 94
AUTHORS: Maria Jose Sousa ; Manuel Carmo; Ana Cristina Goncalves; Rui Cruz; Jorge Miguel Martins;
PUBLISHED: 2019, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 94
19
TITLE: Innovation Trends for Smart Factories: A Literature Review
AUTHORS: Sousa, MJ ; Cruz, R; Rocha, A ; Sousa, M;
PUBLISHED: 2019, SOURCE: World Conference on Information Systems and Technologies, WorldCIST 2019 in NEW KNOWLEDGE IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 1, VOLUME: 930
AUTHORS: Sousa, MJ ; Cruz, R; Rocha, A ; Sousa, M;
PUBLISHED: 2019, SOURCE: World Conference on Information Systems and Technologies, WorldCIST 2019 in NEW KNOWLEDGE IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 1, VOLUME: 930
20
TITLE: A Model for Companies to Overcome US–China Conflict on International Trade
AUTHORS: Miguel Sousa; Maria J Sousa ; Rui Cruz;
PUBLISHED: 2019, SOURCE: Management and Economics Research Journal, VOLUME: 5, ISSUE: S4
AUTHORS: Miguel Sousa; Maria J Sousa ; Rui Cruz;
PUBLISHED: 2019, SOURCE: Management and Economics Research Journal, VOLUME: 5, ISSUE: S4
