Does Perceived Quality Mediate the Relationship Between Country of Origin Image and Consumer Buying Behaviour in Nigerian Hypermarkets?

AuthID
P-00Z-0FC
5
Author(s)
Lucas, JL
·
Iloka, CB
·
Document Type
Article
Year published
2023
Published
in PLOS ONE, ISSN: 1932-6203
Volume: 18, Issue: 8
Indexing
Publication Identifiers
Pubmed: 37643203
Scopus: 2-s2.0-85168967821
Wos: WOS:001065124000028
Source Identifiers
ISSN: 1932-6203
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