Deriving Value from Branded Mobile Apps: Exploring the Role of Brand Satisfaction, Age, and Value-In-Use Subdimensions

AuthID
 P-00Z-G7M
4
Author(s)
Santos, S
·
Mendes, R
·
Document Type
Article in Press
Year published
2023
Published
in PSYCHOLOGY & MARKETING, ISSN: 0742-6046
Volume: 41, Issue: 3, Pages: 610-627 (18)
Indexing
Wos®
Scopus®
Crossref®1
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85177823948
Wos: WOS:001108840200001
Source Identifiers
ISSN: 0742-6046
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