Consumer Brand Engagement Fostered by Cause-Related Marketing in Emotional and Functional Brands

AuthID
 P-010-5Q2
3
Author(s)
Pereira, D
·
Silva, J
·
Document Type
Article in Press
Year published
2024
Published
in JOURNAL OF NONPROFIT & PUBLIC SECTOR MARKETING, ISSN: 1049-5142
Pages: 1-28 (28)
Indexing
Wos®
Scopus®
Crossref®3
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85188145377
Wos: WOS:001182965500001
Source Identifiers
ISSN: 1049-5142
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