Luxury Brand at the Cusp of Lipstick Effects: Turning Brand Selfies into Luxury Brand Curruncy to Thrive via Richcession

AuthID
 P-010-AH5
4
Author(s)
Raza, M
·
Khalid, R
·
Han, HS
Document Type
Article
Year published
2024
Published
in JOURNAL OF RETAILING AND CONSUMER SERVICES, ISSN: 0969-6989
Volume: 79, Pages: 103850 (12)
Indexing
Wos®
Scopus®
Crossref®2
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85190139618
Wos: WOS:001239153600001
Source Identifiers
ISSN: 0969-6989
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