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Negative Impacts of Human-Ai Interaction in Brands: A Data Mining Exploratory Approach
AuthID
P-010-PT7
4
Author(s)
Snatos, R
·
Brandão, A
·
Veloso, B
·
de Vasconcelos, JB
4
Editor(s)
Reis,JL;Santos,JPMD;Zelený,J;Gavurová,B
Document Type
Proceedings Paper
Year published
2024
Published
in
Smart Innovation, Systems and Technologies,
ISSN: 2190-3018
Volume: 386, Pages: 121-136 (15)
Conference
International Conference on Marketing and Technologies, Icmarktech 2023,
Date:
30 November 2023 through 2 December 2023,
Location:
Prague
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Publication Identifiers
DOI
:
10.1007/978-981-97-1552-7_9
Scopus
: 2-s2.0-85196788204
Unpaywall
: 10.1007/978-981-97-1552-7_9
Source Identifiers
ISSN
: 2190-3018
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