Corporate Brand Identity Measurement - an Application to the Services Sector

AuthID
 P-010-YEF
3
Author(s)
Document Type
Article
Year published
2016
Published
in International Journal of Innovation and Learning, ISSN: 1471-8197
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Unpaywall®
Google Scholar®
Publication Identifiers
Unpaywall: 10.1504/ijil.2016.077849
Source Identifiers
ISSN: 1471-8197
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