Publications

AuthID
P-011-ZX5

Author(s)

Bicho M.

Document Type

Book Chapter

Year published

2019

Published

in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, ISSN: 23636165

Pages: 153-165 (12)

Indexing

Scopus^®

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Google Scholar^®

Publication Identifiers

DOI: 10.1007/978-3-030-02568-7_46

Scopus: 2-s2.0-85096965763

Source Identifiers

ISSN: 23636165

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