What Do Managers Think About the Success Potential of Crm Campaigns?

AuthID
 P-013-XJY
3
Author(s)
Castanheira, BM
·
Martins, CC
Document Type
Article
Year published
2019
Published
in Studia Universitatis Babes-Bolyai Oeconomica
Volume: 64, Issue: 2, Pages: 33-52
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