A Conceptual Framework to Understand the Creation of Athlete Brand and Its Implications

AuthID
 P-015-PT3
4
Author(s)
Hasaan, A
·
Agyemang, KJ
·
Kerem, K
Document Type
Article
Year published
2018
Published
in International Journal of Sport Management and Marketing, ISSN: 1475-8962
Volume: 18, Issue: 3, Pages: 169
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ISSN: 1475-8962
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