How Artificial Intelligence Can Leverage Relationship Marketing Strategies

AuthID
 P-017-7A9
2
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Document Type
Book Chapter
Year published
2024
Published
in Advances in Marketing, Customer Relationship Management, and E-Services - Leveraging AI for Effective Digital Relationship Marketing, ISSN: 2327-5502
Pages: 1-34
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ISSN: 2327-5502
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