Improving Customer Retention in Taxi Industry Using Travel Data Analytics: A Churn Prediction Study

AuthID
 P-018-CCR
4
Author(s)
Loureiro, ALD
·
Miguéis, VL
·
Ferreira, M
Document Type
Article
Year published
2025
Published
in Journal of Retailing and Consumer Services, ISSN: 0969-6989
Volume: 85, Pages: 104288
Indexing
Scopus®
Crossref®
Unpaywall®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-105000185172
Unpaywall: 10.1016/j.jretconser.2025.104288
Source Identifiers
ISSN: 0969-6989
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