Exploring the Role of Product Attributes in 9-Ending Pricing Strategies: A Study on Online Retailing

AuthID
P-018-CJJ
4
Author(s)
Gonçalves, MG
·
Saura, JR
·
Mariani, M
Document Type
Article
Year published
2025
Published
in JOURNAL OF BUSINESS RESEARCH, ISSN: 0148-2963
Volume: 192, Pages: 115285 (11)
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Publication Identifiers
Scopus: 2-s2.0-86000295204
Wos: WOS:001443427900001
Source Identifiers
ISSN: 0148-2963
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