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The Internet, Consumer Empowerment and Marketing Strategies
AuthID
P-004-PN8
3
Author(s)
Pires, GD
·
Stanton, J
·
Rita, P
1
Editor(s)
Tiu Wright,L
Document Type
Editorial Material
Year published
2006
Published
in
EUROPEAN JOURNAL OF MARKETING,
ISSN: 0309-0566
Volume: 40, Issue: 9-10, Pages: 936-949 (14)
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Publication Identifiers
DOI
:
10.1108/03090560610680943
Handle
:
https://hdl.handle.net/10071/10560
Scopus
: 2-s2.0-33748982234
Wos
: WOS:000241508300003
Source Identifiers
ISSN
: 0309-0566
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