The Internet, Consumer Empowerment and Marketing Strategies

AuthID
P-004-PN8
3
Author(s)
Pires, GD
·
Stanton, J
·
1
Editor(s)
Tiu Wright,L
Document Type
Editorial Material
Year published
2006
Published
in EUROPEAN JOURNAL OF MARKETING, ISSN: 0309-0566
Volume: 40, Issue: 9-10, Pages: 936-949 (14)
Indexing
Publication Identifiers
Scopus: 2-s2.0-33748982234
Wos: WOS:000241508300003
Source Identifiers
ISSN: 0309-0566
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