Publications

AuthID
P-004-PN8

Author(s)

Pires, GD

Stanton, J

Editor(s)

Tiu Wright,L

Document Type

Editorial Material

Year published

2006

Published

in EUROPEAN JOURNAL OF MARKETING, ISSN: 0309-0566

Volume: 40, Issue: 9-10, Pages: 936-949 (14)

Indexing

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Scopus^®

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Handle^®

Google Scholar^®

Publication Identifiers

DOI: 10.1108/03090560610680943

Handle: https://hdl.handle.net/10071/10560

SCOPUS: 2-s2.0-33748982234

Wos: WOS:000241508300003

Source Identifiers

ISSN: 0309-0566

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