Latent Class Modeling of Website Users' Search Patterns: Implications for Online Market Segmentation

AuthID
 P-007-JCY
2
Author(s)
Document Type
Article
Year published
2007
Published
in Journal of Retailing and Consumer Services, ISSN: 0969-6989
Volume: 14, Issue: 6, Pages: 359-368
Indexing
Scopus®
Crossref®20
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-34548533999
Source Identifiers
ISSN: 0969-6989
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