The Stratadapt Scale

AuthID
P-00H-RNG
3
Author(s)
Raquel Lages, C
1
Editor(s)
Matthyssens, Paul
Document Type
Article
Year published
2008
Published
in International Marketing Review, ISSN: 0265-1335
Volume: 25, Issue: 5, Pages: 584-600
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ISSN: 0265-1335
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