Impact of Product Differentiation, Marketing Investments and Brand Equity on Pricing Strategies

AuthID
 P-00H-RSC
2
Author(s)
Sharma, P
Document Type
Article
Year published
2015
Published
in European Journal of Marketing, ISSN: 0309-0566
Volume: 49, Issue: 5/6, Pages: 760-781
Indexing
Crossref®13
Google Scholar®
Publication Identifiers
Source Identifiers
ISSN: 0309-0566
Export Publication Metadata
Marked List
 Add to Marked List
Info
At this moment we don't have any links to full text documens.

A place for researchers and their institutions

Useful Links

Get Help

© 2024 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service