Impact of 2.0 on Contemporary Marketing

AuthID
 P-00K-72M
2
Author(s)
Siões, D
·
Document Type
Book Chapter
Year published
2014
Published
in Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications
Volume: 2-4, Pages: 767-788
Indexing
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-84958645228
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