Publications

AuthID
P-00K-HDN

Author(s)

Editor(s)

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf

Document Type

Article

Year published

2016

Published

in INTERNATIONAL MARKETING REVIEW, ISSN: 0265-1335

Volume: 33, Issue: 3, Pages: 405-431 (27)

Indexing

Wos^®

Scopus^®

Crossref^®

Google Scholar^®

Publication Identifiers

DOI: 10.1108/imr-09-2014-0304

Scopus: 2-s2.0-84971510700

Wos: WOS:000379650800005

Source Identifiers

ISSN: 0265-1335

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