Playing Seriously - How Gamification and Social Cues Influence Bank Customers to Use Gamified E-Business Applications

AuthID
P-00K-JHX
3
Author(s)
Document Type
Article
Year published
2016
Published
in COMPUTERS IN HUMAN BEHAVIOR, ISSN: 0747-5632
Volume: 63, Pages: 392-407 (16)
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Publication Identifiers
Scopus: 2-s2.0-84974625199
Wos: WOS:000382340000043
Source Identifiers
ISSN: 0747-5632
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