Brand Strategy In The Food Market: A Conceptual And Integrative Model

AuthID
 P-00M-D82
2
Author(s)
Gouveia, S
·
1
Editor(s)
Araujo, M
Document Type
Proceedings Paper
Year published
2016
Published
in PROCEEDINGS OF THE 3RD INTERNATIONAL CONFERENCE ON PROJECT EVALUATION (ICOPEV 2016)
Pages: 1-8 (8)
Conference
3Rd International Conference on Project Evaluation (Icopev), Date: JUN 16-17, 2016, Location: Univ Minho, Sch Engn, Guimaraes, PORTUGAL, Sponsors: ALGORITMI Res Ctr, Host: Univ Minho, Sch Engn
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Publication Identifiers
Wos: WOS:000391277700001
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