Publications

AuthID
P-00N-T2Y

Author(s)

Scheidt, S

Strotzer, J

Document Type

Article

Year published

2018

Published

in JOURNAL OF PRODUCT AND BRAND MANAGEMENT, ISSN: 1061-0421

Volume: 27, Issue: 2, Pages: 203-220 (18)

Indexing

Wos^®

Scopus^®

Google Scholar^®

Publication Identifiers

DOI: 10.1108/jpbm-07-2016-1265

Scopus: 2-s2.0-85044202395

Wos: WOS:000442324900009

Source Identifiers

ISSN: 1061-0421

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