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A Text Mining and Topic Modelling Perspective of Ethnic Marketing Research
AuthID
P-00Q-6J1
4
Author(s)
Moro, S
·
Pires, G
·
Rita, P
·
Cortez, P
Document Type
Article
Year published
2019
Published
in
JOURNAL OF BUSINESS RESEARCH,
ISSN: 0148-2963
Volume: 103, Pages: 275-285 (11)
Indexing
Wos
®
Scopus
®
Crossref
®
54
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®
Metadata
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Publication Identifiers
DOI
:
10.1016/j.jbusres.2019.01.053
SCOPUS
: 2-s2.0-85061051852
Wos
: WOS:000484644400026
Source Identifiers
ISSN
: 0148-2963
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