Brand Coolness

AuthID
P-00Q-ZCJ
4
Author(s)
Warren, C
·
Batra, R
·
Bagozzi, RP
Document Type
Article
Year published
2019
Published
in JOURNAL OF MARKETING, ISSN: 0022-2429
Volume: 83, Issue: 5, Pages: 36-56 (21)
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85071032829
Wos: WOS:000481446700005
Source Identifiers
ISSN: 0022-2429
Export Publication Metadata
Marked List
Info
At this moment we don't have any links to full text documens.