What the Hack? A Growth Hacking Taxonomy and Practical Applications for Firms

AuthID
P-00R-5C0
2
Author(s)
Liesner, MM
Document Type
Article
Year published
2019
Published
in BUSINESS HORIZONS, ISSN: 0007-6813
Volume: 62, Issue: 6, Pages: 799-818 (20)
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Publication Identifiers
Scopus: 2-s2.0-85073213107
Wos: WOS:000496341700012
Source Identifiers
ISSN: 0007-6813
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