Volunteer Brand Equity? Exploring the Adoption of Employee Brand Equity (Ebe) Dimensions to Understand Volunteers' Contributions to Build Nonprofit Organizations' Brands

AuthID
 P-00R-C7A
3
Author(s)
Document Type
Article
Year published
2020
Published
in JOURNAL OF NONPROFIT & PUBLIC SECTOR MARKETING, ISSN: 1049-5142
Volume: 32, Issue: 1, Pages: 73-104 (32)
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Publication Identifiers
SCOPUS: 2-s2.0-85075136985
Wos: WOS:000496858900001
Source Identifiers
ISSN: 1049-5142
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