Mediating Model of Brand Equity and Its Application

AuthID
 P-00R-F8H
4
Author(s)
Raut, UR
·
Pawar, PA
·
Sisodia, GS
Document Type
Article
Year published
2019
Published
in Spanish Journal of Marketing - ESIC, ISSN: 2444-9695
Volume: 23, Issue: 2, Pages: 295-318
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Publication Identifiers
SCOPUS: 2-s2.0-85075808895
Source Identifiers
ISSN: 2444-9695
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