Understanding Drivers and Outcomes of Lurking Vs. Posting Engagement Behaviours in Social Media-Based Brand Communities

AuthID
 P-00R-Q35
2
Author(s)
Document Type
Article
Year published
2020
Published
in JOURNAL OF MARKETING MANAGEMENT, ISSN: 0267-257X
Volume: 36, Issue: 7-8, Pages: 660-681 (22)
Indexing
Wos®
Scopus®
Crossref®48
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85079401437
Wos: WOS:000513417500001
Source Identifiers
ISSN: 0267-257X
Export Publication Metadata
Marked List
 Add to Marked List
Info
At this moment we don't have any links to full text documens.

A place for researchers and their institutions

Useful Links

Get Help

© 2024 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service