Antecedents and Consequences of Brand Hate: Empirical Evidence from the Telecommunication Industry

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P-00S-N54
2
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Document Type
Article
Year published
2021
Published
in EUROPEAN JOURNAL OF MANAGEMENT AND BUSINESS ECONOMICS, ISSN: 2444-8451
Volume: 30, Issue: 1, Pages: 18-35 (18)
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Publication Identifiers
SCOPUS: 2-s2.0-85101008033
Wos: WOS:000672536800002
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ISSN: 2444-8451
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