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Augmented Reality: What Motivates Late Millennials Towards Fashion Mobile Apps?
AuthID
P-00S-TAM
2
Author(s)
Roxo M.T.
·
Brito P.Q.
Document Type
Book Chapter
Year published
2020
Published
in
Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
ISSN: 23636165
Pages: 315-327 (12)
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®
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Publication Identifiers
DOI
:
10.1007/978-3-030-42545-6_102
SCOPUS
: 2-s2.0-85114890654
Source Identifiers
ISSN
: 23636165
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