Does Price Unfairness Perception Will Still Ensure Purchase Intention? : Mediation Of Consumer Brand Identification And Brand Trust

AuthID
 P-00T-9V0
2
Author(s)
Gadekar, M
·
Document Type
Article
Year published
2020
Published
in Global Fashion Management Conference, ISSN: 2288-825X
Volume: 2020, Pages: 1583-1586
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Publication Identifiers
Unpaywall: 10.15444/gmc2020.11.05.21
Source Identifiers
ISSN: 2288-825X
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