How Permeable to Cause-Related Marketing Are Millennials?

AuthID
P-00T-HN5
4
Author(s)
Marinho, AFL
·
Vlacic, B
Document Type
Article in Press
Year published
2021
Published
in INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, ISSN: 1865-1984
Volume: 18, Issue: 3, Pages: 335-360 (26)
Indexing
Publication Identifiers
Scopus: 2-s2.0-85101204462
Wos: WOS:000619705600001
Source Identifiers
ISSN: 1865-1984
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