Consumer Engagement in Social Media Brand Communities: A Literature Review

AuthID
P-00V-RP9
4
Author(s)
Santos, ZR
·
Cheung, CMK
·
Document Type
Review
Year published
2022
Published
in INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT, ISSN: 0268-4012
Volume: 63, Pages: 102457 (38)
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Publication Identifiers
Scopus: 2-s2.0-85119902849
Wos: WOS:000794036000001
Source Identifiers
ISSN: 0268-4012
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