Beyond Brand Hate: Are You Willing to Forgive a Negative Experience with Your Smartphone Mobile Communications' Brand?

AuthID
P-00W-4CG
2
Author(s)
Costa, J
·
Document Type
Article in Press
Year published
2022
Published
in CORPORATE REPUTATION REVIEW, ISSN: 1363-3589
Volume: 26, Issue: 2, Pages: 83-96 (14)
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Publication Identifiers
Scopus: 2-s2.0-85124567045
Wos: WOS:000754127800001
Source Identifiers
ISSN: 1363-3589
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