How Augmented Reality Media Richness Influences Consumer Behaviour

AuthID
P-00W-73B
4
Author(s)
de Amorim, IP
·
Guerreiro, J
·
Document Type
Article in Press
Year published
2022
Published
in INTERNATIONAL JOURNAL OF CONSUMER STUDIES, ISSN: 1470-6423
Volume: 46, Issue: 6, Pages: 2351-2366 (16)
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Publication Identifiers
Scopus: 2-s2.0-85124732431
Wos: WOS:000757291700001
Source Identifiers
ISSN: 1470-6423
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