Marketing Decisions and Implementation Process for Entrepreneurial and Managerial Practices: a Critical Incident Technique Approach

AuthID
P-00W-B89
4
Author(s)
Sá, E
·
Farhangmehr, M
·
Dibb, S
Document Type
Article
Year published
2022
Published
in Journal of Research in Marketing and Entrepreneurship, ISSN: 1471-5201
Volume: 24, Issue: 2, Pages: 221-241
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Publication Identifiers
Scopus: 2-s2.0-85126251156
Source Identifiers
ISSN: 1471-5201
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