Assessing the Overall Fit of Composite Models Estimated by Partial Least Squares Path Modeling

AuthID
 P-00W-EGX
3
Author(s)
Rademaker, ME
·
Document Type
Article in Press
Year published
2022
Published
in EUROPEAN JOURNAL OF MARKETING, ISSN: 0309-0566
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Publication Identifiers
SCOPUS: 2-s2.0-85129166064
Wos: WOS:000780200100001
Source Identifiers
ISSN: 0309-0566
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