The Role of Communication and Trust in Explaining Customer Loyalty: An Extension to the Ecsi Model

AuthID
P-00X-1AC
3
Author(s)
Ball, D
·
Machás, A
Document Type
Article
Year published
2004
Published
in European Journal of Marketing, ISSN: 0309-0566
Volume: 38, Issue: 9-10, Pages: 1272-1293
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Publication Identifiers
Scopus: 2-s2.0-85135293602
Source Identifiers
ISSN: 0309-0566
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