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Partial Least Squares as a Tool for Scientific Inquiry: Comments on Cadogan and Lee
AuthID
P-00X-35M
2
Author(s)
Henseler, J
·
Schuberth, F
Document Type
Article in Press
Year published
2022
Published
in
EUROPEAN JOURNAL OF MARKETING,
ISSN: 0309-0566
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Wos
®
Scopus
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Publication Identifiers
DOI
:
10.1108/ejm-06-2021-0416
Scopus
: 2-s2.0-85136077543
Wos
: WOS:000840819800001
Source Identifiers
ISSN
: 0309-0566
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