The Transparency Paradox: When Transparency Cues Helps or Backfires for Brands?

AuthID
P-00X-4Z6
4
Author(s)
Reck, R
·
Castagna, AC
·
Shuqair, S
·
Document Type
Article
Year published
2022
Published
in JOURNAL OF CLEANER PRODUCTION, ISSN: 0959-6526
Volume: 372
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85137161932
Wos: WOS:000863171200004
Source Identifiers
ISSN: 0959-6526
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