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Targeting Smart Shoppers: A Cross-Country Model
AuthID
P-00X-SNJ
3
Author(s)
Gómez Suárez, M
·
Quinones, M
·
Yagüe, MJ
Document Type
Article
Year published
2020
Published
in
JOURNAL OF BUSINESS ECONOMICS AND MANAGEMENT,
ISSN: 1611-1699
Volume: 21, Issue: 3, Pages: 679-705 (27)
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®
Scopus
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Crossref
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Metadata
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Publication Identifiers
DOI
:
10.3846/jbem.2020.11851
SCOPUS
: 2-s2.0-85084204733
Wos
: WOS:000532841100003
Source Identifiers
ISSN
: 1611-1699
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