The Use of Sensorial Marketing in Stores

AuthID
 P-00X-SP8
2
Author(s)
Document Type
Book Chapter
Year published
2014
Published
in Handbook of Research on Retailer-Consumer Relationship Development - Advances in Marketing, Customer Relationship Management, and E-Services, ISSN: 2327-5502
Pages: 258-274
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ISSN: 2327-5502
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