Antecedents of Participation in Music Festivals: The Role of Congruence Between the Sponsor and the Festival

AuthID
 P-00Y-70Y
3
Author(s)
Santo, PE
·
Augusto, L
Document Type
Book Chapter
Year published
2023
Published
in Managing Festivals for Destination Marketing and Branding, ISSN: 2327-5502
Pages: 26-42
Indexing
Scopus®
Crossref®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85162919134
Source Identifiers
ISSN: 2327-5502
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