Publicações

AuthID
P-015-CJV

Author(s)

Kalwani, MU

Robinson, WT

Sriram, S

Tipo de Documento

Article

Year published

2009

Publicado

in Review of Marketing Science, ISSN: 2194-5985

Volume: 7, Número: 1

Indexing

Crossref^®1

Google Scholar^®

Publication Identifiers

DOI: 10.2202/1546-5616.1075

Source Identifiers

ISSN: 2194-5985

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