Marketing Capability and New Venture Survival: The Role of Marketing Myopia

AuthID
P-00T-GCF
3
Author(s)
Patel, PC
·
Feng, C
·
Tipo de Documento
Article
Year published
2021
Publicado
in INDUSTRIAL MARKETING MANAGEMENT, ISSN: 0019-8501
Volume: 93, Páginas: 307-326 (20)
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-85100642312
Wos: WOS:000632713100027
Source Identifiers
ISSN: 0019-8501
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