Predicting Partial Customer Churn Using Markov for Discrimination for Modeling First Purchase Sequences

AuthID
 P-002-2WP
4
Author(s)
Van den Poel, D
·
Document Type
Article
Year published
2012
Published
in ADVANCES IN DATA ANALYSIS AND CLASSIFICATION, ISSN: 1862-5347
Volume: 6, Issue: 4, Pages: 337-353 (17)
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Scopus®
Crossref®16
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Publication Identifiers
SCOPUS: 2-s2.0-84870472711
Wos: WOS:000311667600007
Source Identifiers
ISSN: 1862-5347
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