The Human and Structural Capital Influence on the Launch of Own Brand Product Innovation

AuthID
P-002-FCE
2
Author(s)
Lousinha, L
1
Editor(s)
Surakka, J
Document Type
Proceedings Paper
Year published
2012
Published
in PROCEEDINGS OF THE 4TH EUROPEAN CONFERENCE ON INTELLECTUAL CAPITAL
Pages: 421-426 (6)
Conference
4Th European Conference on Intellectual Capital (Ecic), Date: APR 23-24, 2012, Location: Helsinki, FINLAND, Host: Arcada Univ Appl Sci
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Publication Identifiers
Wos: WOS:000308135500050
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